Moira has built her business with compassion, promoting a more health-conscious community by inspiring others to lessen their chemical body burden. She has chosen products that are vegan, Not tested on animals, gluten-free, soy-free, organic, Non-toxic, and effective. Moira uses henna hair dye when appropriate and the gentlest, professional hair color line on the market. No ammonia! No formaldehyde! No Fumes!

In 2007, after educating herself on the dangers of fragrance chemicals; she began using color free of ammonia and products free of toxic fragrance chemicals. Moira realized truly healthy hair and skin care products are hard to find. You must read labels. Fragrance chemicals are in many products, 95% of chemicals in fragrances are synthetic compounds derived from petroleum. Your skin, your body’s largest organ, absorbs these chemicals by direct application and by exposure to air-containing fragrances. These synthetics may cause neurological, respiratory, hormone-disrupting, systemic, and environmental effects.